Alternative leaders know the benefits of Synergy
Branding and Corporate Identity
A brand identity expresses a corporate vision, distinguishes a firm from its competitors, and should communicate a compelling statement to which the firm is committed. The basic elements of a strong brand identity include a logo mark, a cohesive naming system, typographic treatment, a corporate identity system, and a style guide. Synergy's in-depth research process helps a client understand their brand, then supports the creation of graphics, designs, and systems that communicate each company's message.